If you want an assortment that actually moves, anchor it to the real salon flow: prep → build → color → finish → aftercare. I map builder (hard) gels, UV/LED systems, and soak‑off lines to daily use, then propose good‑better‑best tiers and bundles that lift AOV and inventory turns.
Product Roles and Core Differences
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Builder Gel (Hard/Builder)
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Purpose: Structural overlays, extensions, apex and architecture.
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Chemistry: Non‑soakable hard gels; removal by filing only.
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Rheology: Medium‑high to high viscosity; self‑leveling vs sculpting.
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Best for: Longevity, heavy‑use clients, shape correction.
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UV/LED Gel (Color/Base/Top)
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Purpose: Pigmented color, base adhesion, and glossy/matte top.
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Curing: Formulated for UV/LED wavelengths for fast polymerization.
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Ideal: Fast services and reliable finish.
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Soak‑Off Gel (Soft/Removable)
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Purpose: Flexible overlays and gel‑polish systems removable with acetone.
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Wear: 2–3+ weeks with proper prep; gentler removal.
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Ideal: Natural‑nail protection and frequent color changes.
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Stocking Strategy
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Good‑Better‑Best Tiers
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Base/Top: One hypoallergenic base, one rubber base for tricky nails, one no‑wipe top, one matte top.
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Builder: Two viscosities in clear (self‑leveling + sculpting); add cover pink/nude.
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Color: 60–120 curated SKUs across nudes, reds, sheers, seasonal pops; double the bestsellers.
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Soak‑Off System: Keep base/top compatible; stock remover, wraps/foils, and cuticle oil for add‑ons.
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Shade Planning
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Neutral backbone: 30–40% nudes, pinks, milky sheers.
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Core classics: Reds, black, white, French sheers.
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Rotating capsules: Quarterly 12–18‑shade drops tied to trends.
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Curing and Compatibility
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Lamp & Technique
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48W+ dual‑wavelength (365–405 nm) LED for speed and depth; follow the TDS for timing.
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Apply thin, even color coats for better cure and gloss.
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System Matching
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Keep base/top within brand families where possible; cross‑brand combos need testing.
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Rubber bases layer well under builder overlays for tricky nails.
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Service Flow Bundles
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Express Gel Manicure
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Rubber base + 2 thin color coats + no‑wipe top; aim for 2–3 weeks; upsell cuticle oil.
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Strength & Shape Rehab
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Self‑leveling builder overlay + corrective apex; use matte top for filing visibility, then gloss.
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Extension Set
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Sculpting builder with forms or tips; add cover nude; finish glossy or soft‑matte.
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Soak‑Off Refresh
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Soak‑off base/color/top + remover and wraps; schedule 2–3‑week returns.
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Merchandising & Pricing
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Bundle Logic
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Build S/M/L kits around use cases (Express, Strength, Extension, Soak‑Off Care).
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Ladder pricing; include a lamp and care add‑ons in the top tier.
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AOV Levers
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Cross‑sell remover, wraps, cuticle oil, hand SPF, files/buffers.
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Offer seasonal color capsules as add‑on trays.
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Operations Tips
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QA & Training
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Keep MSDS/TDS on file; train on thin‑even coats, proper apex, and safe removal.
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Patch‑test hypoallergenic bases for sensitive clients.
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Inventory Rhythm
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ABC color analysis; double A‑SKUs, watch C‑SKUs for markdown.
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Quarterly review to refresh capsules and retire underperformers.
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Quick Reference
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Lamps: 48W+ dual‑wave LED.
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Bases/Tops: Hypoallergenic base, rubber base, no‑wipe top, matte top.
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Builders: Clear self‑leveling + sculpting; add cover nudes.
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Colors: 60–120 curated; double bestsellers.
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Soak‑Off Care: Remover, wraps/foils, cuticle oil.

