Gel Product Guide: Builder, UV/LED, and Soak-Off—What to Stock and How to Bundle

Gel Product Guide: Builder, UV/LED, and Soak-Off—What to Stock and How to Bundle

If you want an assortment that actually moves, anchor it to the real salon flow: prep → build → color → finish → aftercare. I map builder (hard) gels, UV/LED systems, and soak‑off lines to daily use, then propose good‑better‑best tiers and bundles that lift AOV and inventory turns.

Product Roles and Core Differences

  • Builder Gel (Hard/Builder)

    • Purpose: Structural overlays, extensions, apex and architecture.

    • Chemistry: Non‑soakable hard gels; removal by filing only.

    • Rheology: Medium‑high to high viscosity; self‑leveling vs sculpting.

    • Best for: Longevity, heavy‑use clients, shape correction.

  • UV/LED Gel (Color/Base/Top)

    • Purpose: Pigmented color, base adhesion, and glossy/matte top.

    • Curing: Formulated for UV/LED wavelengths for fast polymerization.

    • Ideal: Fast services and reliable finish.

  • Soak‑Off Gel (Soft/Removable)

    • Purpose: Flexible overlays and gel‑polish systems removable with acetone.

    • Wear: 2–3+ weeks with proper prep; gentler removal.

    • Ideal: Natural‑nail protection and frequent color changes.

Stocking Strategy

  • Good‑Better‑Best Tiers

    • Base/Top: One hypoallergenic base, one rubber base for tricky nails, one no‑wipe top, one matte top.

    • Builder: Two viscosities in clear (self‑leveling + sculpting); add cover pink/nude.

    • Color: 60–120 curated SKUs across nudes, reds, sheers, seasonal pops; double the bestsellers.

    • Soak‑Off System: Keep base/top compatible; stock remover, wraps/foils, and cuticle oil for add‑ons.

  • Shade Planning

    • Neutral backbone: 30–40% nudes, pinks, milky sheers.

    • Core classics: Reds, black, white, French sheers.

    • Rotating capsules: Quarterly 12–18‑shade drops tied to trends.

Curing and Compatibility

  • Lamp & Technique

    • 48W+ dual‑wavelength (365–405 nm) LED for speed and depth; follow the TDS for timing.

    • Apply thin, even color coats for better cure and gloss.

  • System Matching

    • Keep base/top within brand families where possible; cross‑brand combos need testing.

    • Rubber bases layer well under builder overlays for tricky nails.

Service Flow Bundles

  • Express Gel Manicure

    • Rubber base + 2 thin color coats + no‑wipe top; aim for 2–3 weeks; upsell cuticle oil.

  • Strength & Shape Rehab

    • Self‑leveling builder overlay + corrective apex; use matte top for filing visibility, then gloss.

  • Extension Set

    • Sculpting builder with forms or tips; add cover nude; finish glossy or soft‑matte.

  • Soak‑Off Refresh

    • Soak‑off base/color/top + remover and wraps; schedule 2–3‑week returns.

Merchandising & Pricing

  • Bundle Logic

    • Build S/M/L kits around use cases (Express, Strength, Extension, Soak‑Off Care).

    • Ladder pricing; include a lamp and care add‑ons in the top tier.

  • AOV Levers

    • Cross‑sell remover, wraps, cuticle oil, hand SPF, files/buffers.

    • Offer seasonal color capsules as add‑on trays.

Operations Tips

  • QA & Training

    • Keep MSDS/TDS on file; train on thin‑even coats, proper apex, and safe removal.

    • Patch‑test hypoallergenic bases for sensitive clients.

  • Inventory Rhythm

    • ABC color analysis; double A‑SKUs, watch C‑SKUs for markdown.

    • Quarterly review to refresh capsules and retire underperformers.

Quick Reference

  • Lamps: 48W+ dual‑wave LED.

  • Bases/Tops: Hypoallergenic base, rubber base, no‑wipe top, matte top.

  • Builders: Clear self‑leveling + sculpting; add cover nudes.

  • Colors: 60–120 curated; double bestsellers.

  • Soak‑Off Care: Remover, wraps/foils, cuticle oil.

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